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Fridays (with Benefits) - Are employers offering millennials the right benefits?

Living Well

We live in a society that's all about "bigger," "faster" and "more." But, as we're learning in the workplace benefits arena, "more" doesn't always equal "better." At least that's what we're getting from the new employee research covered in BenefitsPRO, which told us that workers -- specifically millennials -- want more help for all-around wellness. It seems their needs simply aren't being met, even after companies continue to blindly pile on other offerings.

Millennials want more employer support for well-being - Katie Kuehner-Hebert, Benefits PRO

Let's get right to the numbers here. In a recent Welltok report, "Millennials: Raising the Bar for Wellbeing," this much-maligned, often-misunderstood generation isn't asking for the moon. They just want benefits that provide holistic support for physical, mental and financial well-being. Yet, of the 1,000 employees surveyed, 78% think their companies can do more.

In turn, just 23% felt they knew where (and how) to access the well-being resources being offered by their employers. In other words, the answers might actually be there, but employees are having a hard time finding them.

Despite all this automation, millennials have also shown an affinity for personalized experiences. And health and wellness is no exception. More than 60% of surveyed felt that their benefits were uniform across the board, even though employee needs varied widely. And it seems this "one size fits all" approach is preventing them from taking part in company programs, too.

So, how do employers change the story? Well, according to the article, adding incentives that encourage participation would help. These benefits aren't AS surprising, but it makes sense as to why millennials would want them. Here's what respondents seemed to want the most:

  • Extra vacation time (64%)
  • Wellness benefits (56%)
  • Flexible work schedules (53%)

And though it wasn't part of the incentives list, millennials are also (unsurprisingly) very interested in financial stability… and maybe the training to make it happen.

All in all, this was an interesting read that aligns with what we've said about what motivates millennials in the workplace. But it also reintroduces the biggest point -- companies likely need to adapt and evolve their benefits programs to help retain this diverse generation of workers.

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Fridays (with Benefits) is a weekly roundup of the latest headlines about employee benefits -- from FSAs to fitness programs and everything workplace wellness. It appears every Friday, exclusively on the FSAstore.com Learning Center. And for the latest info about your health and financial wellness, be sure to follow us on Facebook, Instagram and Twitter.

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